Spaces

Physical space shapes behaviour before anyone speaks to a member of staff. We observe how people move, where they hesitate, and what the room is telling them.

  • SERVICE
  • PEOPLE
  • EXPERIENCE
  • JOURNEY
  • SPACE
  • PRODUCT
  • THINKING
  • DIGITAL
  • RESEARCH
  • IMPACT
  • SERVICE
  • PEOPLE
  • EXPERIENCE
  • JOURNEY
  • SPACE
  • PRODUCT
  • THINKING
  • DIGITAL
  • RESEARCH
  • IMPACT
All study areas

What we look at

  • Wayfinding and signage comprehension
  • Footfall paths and dwell points
  • Queue design and counter interactions
  • Accessibility of the built environment

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